I went to the dentist last week for the first time in a while. No cavities – Yay!
I’ve been flossing every day so extra points for that…It’s the first time that I’ve been to a dentist with TVs on the ceiling and that’s a nice distraction. We never had TVs at the dentist when I was a kid!
The cool thing is that I went to the dentist in the middle of the day – no need to get approval from my “boss” for a personal appointment. No need to take “sick leave” either…
I have a serious question for you.
Why are you reading this email and following the Niche Site Project 3-part course series? Your attention is a valuable resource. So, this must be an important thing for you to devote time to. Right?
You here because YOU want something better. But WHY?
- Why do you want to make an extra $100, $1,000 per month (or even $10,000 per month extra…)
- Why do you want have your OWN business and work for yourself? (maybe so you can go to the dentist or the doctor anytime)
- What would be different for you and your family tomorrow if you could wave a magic wand and have exactly what you wanted?
It’s super important to understand YOUR why. Creating the life you want and deserve is not easy. Far from it! Some people will tell you it’s easy, but the reality is that things will get hard at some point.
Your WHY will help you push through the dip. So think about your why right now.
The reality of a job (and why I quit a sought-after job most people would be thrilled to have)
It was 10:30 PM on a Wednesday in November. I was still at the office in Hartford, CT, and by office I mean there was a table in a warehouse where I sat. I was working at a great company, one you’ve heard of though I won’t mention it here, and from the outside it looked like a great job.
I just found out I’d have to cancel my flight back home and stay an extra day at the client site. My boss walked to my seat to tell me another team was behind so the rest of us had to stay all day on Friday.
That was it for me.
That’s when it hit me. I didn’t have control of my decisions.
Perhaps you’ve had the same thought.
It’s clear you have little or NO control of your life and decisions when your boss can tell you if you can go home or not.
Remember the movie Office Space? There’s a scene when Lumberg (the boss) asks Peter to work over the weekend.
The reason that scene hits home for so many people is because the scene happens all the time…
…to people in all walks of life…
…in all sorts of jobs.
The reality of a job is that you don’t control your own destiny. It’s terrible to feel like you’re not in control.
A few months later, I quit that job as a management consultant to work at a company that didn’t require airplane travel.
Working locally was GREAT!
Eh, until it wasn’t
It wasn’t much better. But at least I didn’t have to get on a plane.
The commute to work was terrible. Does this sound familiar? I was spending about 90 minutes in each direction for the commute.
3 Hours a day in traffic.
Traffic was abysmal and frustrating. I was in a bad mood before I sat down in my tan cubicle with no view of a window. I could see a cube that did have a window so I had that going for me…
Once I got to the office, things continued to go downhill. The work became monotonous and boring.
I had 3 bosses so I never knew exactly what I needed to work on. And, if I made a mistake, then I’d hear about it at least 3 times. (Just like the cover sheets on Peter’s TSP.)
Time stood still. Each second felt like an hour.
Those days feel like an eternity, especially when you’re working long days pushing 12 hours. When you consider the commute time, you barely have time to do anything else besides driving, working, and sleeping.
You think you can justify the long hours so you can get a good raise.
But when you get raises that don’t keep up with inflation, even the most devoted person starts to lose faith in the system.
If you work 90% harder and put in even more hours you might get a bigger bonus of 5% instead of 2%. But let’s face it, the bonus hardly makes up for the huge sacrifice of time and effort.
Even with no traveling…
I was back where I started – not having much control of my destiny.
I was trading my time for money.
And in a way I was actually gambling away my time, in hopes that I might, maybe get a bigger bonus. It was out of my control, though.
I wasn’t after some selfish pursuit of taking crazy, lavish vacations or anything.
I wanted to:
- pay off student loans
- pay off credit card debt
- maybe have a little leftover to go out to eat once in awhile
- upgrade my 10 year old car
There are many ways to get out of the rut, but the #1 thing?
STOP trading time for money.
It comes down to the passive income idea, that I’m sure you understand.
That doesn’t mean you don’t have to work.
And it doesn’t mean that it’s easy.
It’s about creating something (and doing the work upfront) that will allow you make money while YOU:
- Spend time with your family
- Spend time with your friends
- Sit on the beach while on vacation
- Hike in the mountains
- Binge watch Breaking Bad, Game of Thrones
- Or whatever you want!
The special thing about “passive income” is that when you stop trading time for money, income is scalable. It’s scalable in a way that’s not possible if you have a regular, full-time job.
If you trade time for money, then you’re limited to the 24 hours a day, 168 hours a week, that we all have.
Hands down, the best way to create a passive revenue stream is through internet marketing and the fastest and easiest way to start is with Amazon Affiliate sites.
If you want to stop trading time for money, you’ll want to see the framework I discovered.
On Wednesday, I’m going to show you the most common mistakes that people make when they try to start out online.
You’ll be able to follow the path of affiliate marketing and niche sites that some online giants started on. (like Pat Flynn, Mark Manson, Taylor Pearson, and Spencer Haws)
Talk to you Wednesday! (The link to the calculator is below)
P.S. Here is your “Action Item” for the day… Think about this, write it down, then reply to me with your answer:
WHAT is your goal?
If you don’t know what you are looking for, then you won’t know when you find it. Be specific. Don’t be shy – you should write down a specific dollar amount.
- Make an extra $100 or $500 per month to have extra spending money
- Make an extra $5,000 per month so you can supplement your retirement
- Make an extra $5,000 per month so you can quit your job
- Make an extra $10,000 per month so you can quit your job and travel
- Want a free sheet you can use to estimate your income and the value of a niche site? Just go to the File menu, then “Make a copy” to edit it. It’s here.
WHY do you want to achieve your goal?
Again, be specific. This WHY will help you motivate yourself and push through the dips. Picture yourself sitting down to breakfast and casually checking your Amazon Affiliate commissions.
Use this format:
“I want to make $___ per month so I can ____, ____, and ____.”
Hit reply to this email and share them with me. I’ll read and reply to every message.
**A Dominican University of California study by Dr. Gail Matthews showed that people who wrote down their goals, shared this information with a friend, and sent weekly updates to that friend were on average 33% more successful in accomplishing their stated goals than those who merely formulated goals.